© Reuters. FILE PHOTO: The emblem of automobile producer Tesla is seen at a dealership in London, Britain, Could 14, 2021. REUTERS/Matthew Childs/File Photograph
By Hyunjoo Jin
SAN FRANCISCO (Reuters) – Tesla (NASDAQ:) Inc goals to begin preliminary manufacturing of its much-anticipated Cybertruck by the top of the primary quarter of 2023, pushing again its plan to start manufacturing late this yr, an individual acquainted with the matter instructed Reuters on Thursday.
The particular person mentioned the delay comes as Tesla is altering options and features of the electrical pickup to make a compelling product as competitors heats up within the section.
Tesla is predicted to make restricted manufacturing of the Cybertruck within the first quarter of 2023 earlier than growing output, the supply mentioned.
Tesla didn’t instantly reply to a request for remark.
Tesla, the world’s high electrical automobile maker, makes electrical sedans and sport utility automobiles however has missed out on the pickup truck section, which is worthwhile and massively well-liked in America.
Ford Motor (NYSE:) Co and Rivian Automotive are forward of Tesla in launching electrical pickups.
Ford mentioned early this month it should practically double annual manufacturing capability for its red-hot F-150 Lightning electrical pickup to 150,000 automobiles forward of its arrival this spring at U.S. sellers.
Ford’s market worth breached $100 billion for the primary time on Thursday when Tesla shares fell 6.7% and Rivian slumped 7.1%.
CEO Elon Musk, who unveiled the futuristic automobile in 2019, had already delayed its manufacturing from late 2021 to late 2022.
Musk has mentioned he’ll present an up to date product street map on Tesla’s Jan. 26 earnings name.
“Oh man, this yr has been such a provide chain nightmare & it isn’t over!,” he tweeted in late November, when requested concerning the Cybertruck.
Tesla not too long ago eliminated a reference to its manufacturing schedule from its Cybertruck order web site. Final month, the web site mentioned, “It is possible for you to to finish your configuration as manufacturing nears in 2022.” Now “in 2022” has been omitted.
Tesla plans to provide the Cybertruck at its manufacturing unit in Texas, which is predicted to begin manufacturing of Mannequin Y automobiles early this yr.
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